McCune for Kansas Brand Standards

  • Logos
  • Colors
  • Typography

There are two color schemes for the campaign logo.  One is designed to appear on a white background.  The other appears on a dark blue background.  There is an abbreviated “McCune for Kansas”, and a more descriptive “Darrell McCune for Kansas House”.  The more descriptive logo also has rectangular (“for Kansas House” all on one line) and square (“for” and “Kansas House” on separate lines) variants, which can be used when different shapes are called for.  The blue background square logo is also included with a circular background.  Finally, just the handshakes are included.  However, the handshakes should not be combined with text in an inconsistent font, so that the branding is not diluted.

When using these logos, please use the svg (scalable vector graphic) file if possible, which can scale to any size needed without loss of quality.  The png (portable network graphic) files included on this page are all 1200 pixels wide, but may be regenerated at any size desired starting from the svg.

White background McCune for Kansas logo.

Blue background McCune for Kansas logo.

Darrell McCune for Kansas House logo.

Blue background Darrell McCune for Kansas House logo.

Darrell McCune for Kansas House square logo.

Darrell McCune for Kansas House blue background square logo.

Darrell McCune for Kansas House blue background circle logo.

Handshake.

Handshake blue background.

The logo has two different color schemes.

The first has a white background, with blue and gold text and graphics.

The second has a blue background with white and gold text and graphics.

The blue graphics and background are #002569.  The gold graphics are #f1ad02.  The white graphics are #ffffff.

The typeface used in all logos is Liberation Serif.  This is a free font, and can be downloaded here.